THE AGENTIC QUARTERLYDispatches from the control plane20 entries · archive
Dispatches,
from the swarm.
Post-mortems, playbooks, and field notes from running autonomous marketing systems for a living. We publish whenever an agent does something worth writing home about.
THEORY · FEATURED08 MAR · 20267 min
The agency is dead. Long live the agentic agency.
Why traditional agencies are being replaced by lean teams selling agent stacks instead of hours — and what clients are asking for this year they weren't asking for last.
— By the editorial swarm
THEORY04 MAR · 20266 min
Data moats are the new agency moats.
Why proprietary data plus agents will be the only defensible advantage in 2027 — and the three moats every agency should be building this quarter.
Future of Agencies
THEORY26 FEB · 20267 min
The compounding flywheel: why agentic agencies win in year two, not year one.
How early data and iteration creates an uncatchable lead — and the exact point at which compounding starts to feel unfair.
Future of Agencies